Newspaper Readers

Do you or any member of your family or close friends work in any of these areas?

Advertising/sales promotion/designCateringJournalismMarketing/market researchNew product developmentPublic relationsTV/Radio/PressNone of these

What is your working status?

Full TimePart TimeUnemployedStudent

Have you participated in any market research studies in the last three months?

YesNo

Which of the following media do you consider to be your favourite source of UK news?

TVNewspapersRadioInternet (newspaper websites, newspaper apps)Internet (broadcaster websites, any other – eg, social media, blogs)Talking to peopleMagazinesOther

Which of the following Newspapers do you read on a ‘regular’ basis (By regular we mean must read 5+ days a week or 3 out of 4 editions per month for Sunday newspapers across any platform)?

Daily ExpressDaily MailDaily MirrorDaily RecordDaily StarEvening StandardFinancial TimesiMetroThe Daily TelegraphThe GuardianThe IndependentThe SunThe TimesDaily Star SundaySunday ExpressSunday MailSunday MirrorThe Independent on SundayThe Mail on SundayThe ObserverThe Sun on SundayThe Sunday TelegraphThe Sunday Times

Which would you say you enjoy reading the most/favourite?

Daily ExpressDaily MailDaily MirrorDaily RecordDaily StarEvening StandardFinancial TimesiMetroThe Daily TelegraphThe GuardianThe IndependentThe SunThe TimesDaily Star SundaySunday ExpressSunday MailSunday MirrorThe Independent on SundayThe Mail on SundayThe ObserverThe Sun on SundayThe Sunday TelegraphThe Sunday Times

Which of the following sections of The Sun/The Sun on Sunday do you read on a regular basis?
CityDear DeidreFabulousMoneyNewsSportTravelTV & ShowbizNone of the aboven/a

Which of the following sections of The Times/The Sunday Times do you read on a regular basis?
BusinessCommentMind GamesMoneyNewsSportTimes 2TravelWorldNone of the aboven/a

You said you enjoy reading The Sun/The Sun on Sunday/ The Times/The Sunday Times the most. In which ways do you typically read this?
PaperDesktop/laptopMobile (browser)Mobile (app)Tablet (browser)Tablet (app)

From the list of statements below, which most closely represents you and your view to advertising in newspapers?

1) I usually take quite a bit of notice of newspaper adverts & always pay attention to the brand and what they are usually advertising
Agree StronglyAgree SlightlyNeither/NorDisagree SlightlyDisagree Strongly

2) I tend to skim over newspaper adverts but usually do take notice of the brand and/or what they are advertising
Agree StronglyAgree SlightlyNeither / NorDisagree SlightlyDisagree Strongly

3) I never really look at newspaper adverts and do tend to skip past them whenever I can – unless the adverts are really eye-catching or the brand/logo stands out
Agree StronglyAgree SlightlyNeither / NorDisagree SlightlyDisagree Strongly

Which of the following banks or building societies do you have the following products with:

a)Personal Current Account

Barclays/BarclaycardFirst DirectHalifaxHSBCLloydsMetro BankNationwideNatwestSantanderTSBOther Bank/Building Society (please specify)Do not have a credit card

b)Personal Credit Card

Barclays/BarclaycardFirst DirectHalifaxHSBCLloydsMetro BankNationwideNatwestSantanderTSBOther Bank/Building Society (please specify)Do not have a credit card

Do you use contactless payment (either a physical card or via your mobile phone) to make payments from your account(s)?

YesNo

Which of the following statements apply to you regarding your current account?

I have switched my account in the last 12 monthsI haven’t switched my current account in the last 12 months, but I am considering switching in the next 12 monthsI haven’t switched my current account in the last 12 months, and I am not considering switching in the next 12 months

When was the last time you visited a branch of your bank?

In the last weekIn the last monthIn the last 2-3 monthsIn the last 4-6 monthsMore than 6 months ago

How many employees are there in your business?

1-10 employees11-25 employees26-49 employees50+ employeesn/a

Does your company have a business/corporate bank account?

YesNoI Don't Known/a

In your role at work, how much responsibility do you hold for financial decision making?

Sole financial decision makerJoint financial decision makerNo responsibility at all

Would you consider switching your business/corporate bank account?

YesNo

would you be a decision maker (either sole or joint) in which bank you would be switching your business/corporate bank account too?
YesNo

How much is the annual income of your household?

Under £40,000£40,001 - £50,000£50,001 - £60,000£60,001 - £70,000£70,001+

What is the highest level of education you achieved?

GCSE/NVQ/GNVQA Levels/BTEC/Scottish HighersBachelor's DegreeMaster’s DegreeFurther post-graduate award (such as a Ph.D., Doctorate etc.)Professional qualifications (please specify)

Which of the following words do you think your friends or family would use to describe you?

AdventurousArticulateBrightShyChattyCreativeConfidentOpinionatedImaginativeUnimaginativePessimisticOptimisticLivelyQuiet

The research will be filmed by the client and will only be used for market research purposes. No footage will be put online or used for commercial or marketing purposes. Are you happy to take part in the research on this basis?

Yes - I am happy to take partNo – I do not wish to take part

All respondents must agree to GDPR (General Data Protection Regulations) that the information they provide to the research company is for research purposes only. They will only be contacted for this specific project and must consent that the research company will keep their basic contact information i.e., name, email, telephone numbers, gender, age, social grade, ethnicity (if provided). This is used purely for quality control purposes and to prevent repeat attendance. All data is stored securely and not shared with any other party.

Yes - I consent for the research company to store my contact details for Quality Control reasons onlyNo - I do not consent to my information being stored for Quality reasons