Food On The Go – Wood Green

PLEASE CLICK TO SELECT ETHNICITYWhiteBritishIrishEuropeanAny other white backgroundMixedWhite and Black CaribbeanWhite and Black AfricanWhite and AsianAsian or Asian BritishIndianPakistaniBangladeshiChineseAny other Asian backgroundBlack or Black BritishCaribbeanAfricanAny other Black backgroundNot stated

Do any members of your family or close friends work in any of the following occupations, either now or in the past?

AdvertisingMarket ResearchJournalismPublic RelationsMarketingDesign/Graphic designersManufacturer, retailer, distributor of foodAnyone connected to supermarkets/Food/Restaurant industryNone of these

Have you ever attended a Market Research group, depth or session?

YesNo

How long ago did you attend a Market Research group, depth or session?

In the last 6 monthsBetween 6 – 12 monthsOver 12 months+Never

Are you currently;
Cohabiting/married/single without children (up to the age of 45yrs )Cohabiting/married/single with child/ren under 10 years living at homeCohabiting/married/single with child/ren aged between 11 – 18 living at homeCohabiting/married/single and children have left home (age 45-64yrs)Seniors and no children in household (aged 65+yrs)

What is your working status?

In full/part time educationWorking full timeWorking part-timeHomemakerRetiredUnemployed

Looking at these statements, can you tell me which one best applies to you?

I am solely responsible for the food shopping in our householdI am jointly responsible for the food shopping in our householdSomeone else is solely responsible for the food shopping in our household

Have you or any close family or friends ever worked for Morrisons
YesNo

What supermarkets do you…

Shop in most often and spend the most money in? (primary)

M&S (food department)Morrison’sPetrol station supermarketASDACo-opAldiLidlTescoJacksWaitroseSainsbury’sIcelandA discount storeOther

Shop in occasionally or use for top-up shopping? (secondary) Choose all that apply
M&S (food department)Morrison’sPetrol station supermarketASDACo-opAldiLidlTescoJacksWaitroseSainsbury’sIcelandA discount storeOther

Shop in for convenience Choose all that apply
M&S (food department)Morrison’sPetrol station supermarketASDACo-opAldiLidlTescoJacksWaitroseSainsbury’sIcelandA discount storeOther

Which of the following, if any, do you purchase and consume regularly? Choose all that apply

Meal dealsRefrigerated snacksReady to eat/hot foodCrisps/Sweets/PopcornNone of these

Of the following ready to eat foods/hot foods, if any, which do you regularly purchase and consume at least once a week? Choose all that apply

PiesPastriesChickenRibsWedgesNone of these

From the following list of stores, please indicate;

Which ones you regularly buy ready to eat products from? Choose all that apply
Sainsbury'sTescoAldiM&SAsdaLidlMorrisonsWaitroseOnly JerkinYoung VegansPieminsterOther (please record)

Which ones you occasionally buy ready to eat products from? Choose all that apply
Sainsbury'sTescoAldiM&SAsdaLidlMorrisonsWaitroseOnly JerkinYoung VegansPieminsterOther (please record)

Would be willing to purchase from? Choose all that apply
Sainsbury'sTescoAldiM&SAsdaLidlMorrisonsWaitroseOnly JerkinYoung VegansPieminsterOther (please record)

Which ones, if any, you would not consider buying ready to eat products from in the future? Choose all that apply
Sainsbury'sTescoAldiM&SAsdaLidlMorrisonsWaitroseOnly JerkinYoung VegansPieminsterOther (please record)

Which of the following words you think other people, eg. your friends, relatives, colleagues etc. would use to describe you? You can mention as many or as few as you like.

PRACTICALIMAGINATIVEDOWN TO EARTHEXPERIMENTALSERIOUSSOCIABLELIBERAL MINDEDOPINIONATEDFREE THINKINGHESITANTOUTGOINGCREATIVEINTELLECTUALARTISTICCONSERVATIVEADVENTUROUSSHYMODERNSPONTANEOUSARTICULATERESERVED

Which AST time slot would you like to attend?

AST1: 9.00am to 10.00amAST2: 9.00am to 10.00amAST3: 12.00noon to 1.00pmAST4: 12.00noon to 1.00pm