Project GROCERY SHOPPING – ZOOM – UK WIDE

What is your working status?

Full TimePart TimeUnemployedStudent

What is your life stage?

No onePartner/husband/wife – no children (pre-family)Partner/husband/wife with children under 11 yearsPartner/husband/wife with children aged 12 -18 yearsPartner/husband/wife with children aged 19+Partner/husband/wife with children having left home (empty nesters)Live with parents or other family membersOther

Do you or any member of your family or close friends work in any of these areas?

Advertising/sales promotion/designCateringJournalismMarketing/market researchNew product developmentPublic relationsAlcohol manufacture and/or distributionTV/Radio/PressCar industryEngineering companyTeachingNone of these

Have you participated in any market research studies in the last three months?

YesNo

Which of these best describes you?
Asian/Asian British - IndianAsian/Asian British - PakistaniAsian/Asian British - BangladeshiBlack/Black British - CaribbeanBlack/Black British - NigerianBlack/Black British - GhanaianWhite BritishPolishTurkishGreekCypriotThaiFilipinoMalaysianArab (Egyptian. Moroccan. Iraqi)Other

Were you born in or outside the UK?
Born in the UKBorn outside the UK

What is your religion even if you are not practising it?
HinduSikhMuslimChristianOtherNone

In an average week, how often do you shop for groceries in a supermarket store (e.g. not online)?
Every dayFour to five times a weekOnce or twice a weekLess often or do not shop in a supermarket

How often do you use online for grocery shopping, if at all?
Never use onlineUse online more than a storeUse stores more than onlineUse online and stores equally

Which supermarket do you do your:

primary or your main shop at least once a week,
AldiASDALidlMorrisonsSainsbury’sTescoThe Co-opWaitroseIndependents

secondary or top-up shopping at least once or twice a month
AldiASDALidlMorrisonsSainsbury’sTescoThe Co-opWaitroseIndependents

Would never consider shopping in?
AldiASDALidlMorrisonsSainsbury’sTescoThe Co-opWaitroseIndependents

In an average week, how often do you cook traditional meals?
Every dayFour to five times a weekOnce or twice a weekLess often or do not cook traditional meals

How often do you cook non-traditional British meals?
A few times a weekA few times a monthLess often or do not cook non-traditional meals

In an average week, how often do you shop for traditional groceries?
Every dayFour to five times a weekOnce or twice a weekLess often or do not shop for traditional groceries

Where do you usually shop for your traditional groceries?
Ethnic storeSupermarketMix of ethnic store and supermarket

Where do you usually shop for your non- traditional British groceries?
Ethnic storeSupermarketMix of ethnic store and supermarket

In the past month, have you visited the ethnic food areas/World Food aisles of ASDA?
Yes, have shopped for ethnic foods at a supermarketYes, have visited the ethnic food areas but not shopped thereNo, have not visited the ethnic food areas of a supermarket

On a scale of 1-10 tick the box that most closely resembles how you shop? 1 being - I shop to a budget and need to keep a close eye on prices. and 10 being - I’m less worried about budget and more focused on buying the best product
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In an average week, how much do you spend on your shopping for the following items? (write-in)

All shopping (groceries and non-grocery items (e.g. washing powder, shampoo, toilet rolls etc.)

Groceries only (for cooking meals, ready-made meals)

Ethnic groceries (for cooking traditional meals. For White British, cooking non-British meals including ready-made meals)

If you were in an online group discussion with a group of total strangers, how do you think you would feel?
I would feel nervous and probably wouldn’t say muchI would enjoy meeting new people and would join inI am not shy when in front of people and would say what I thoughtI’d feel a bit anxious but would try and join in

Have you taken part in an online group chat with family or friends (Zoom, Skype, Facetime etc.) in the past month?
YesNo

Do you own a laptop or desktop with a webcam and working audio?
YesNo

On a scale of 1-10 please describe how well your home internet/Wi-Fi/broadband connection works.
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The group discussion will be filmed and recorded for research purposes only. The film clips will not be published and will remain confidential. We will also have some people observing the discussion. Would you be happy to be filmed in this way?
YesNo

Which Session
Group - 1 - Wed 26 AugustGroup - 2 - Wed 26 AugustGroup 3 - Thurs 27th AugustGroup 4 - Thurs 27th AugustGroup 5 - Wed 2nd SeptemberGroup 6 - Wed 3 2nd SeptemberGroup 7 - Thurs 3rd SeptemberGroup 8 - Thurs 3rd SeptemberGroup 9 - Tues 8th 4 SeptemberGroup 10 - Tues 8th September